2020 NJ AD CLUB INNOVATION SUMMIT
THE POWER OF PERSONALIZATION
Thursday, February 27th, 5:30pm
Bell Works
101 Crawfords Corner Road, Holmdel, NJ
JOIN OUR ROUNDTABLE CONVERSATIONS & LIGHT A FUSE ON NEW IDEAS!
For In-House Teams, Agency Teams, and other Garden State Innovators
Roundtable Sessions:
The Rise of Conversational Commerce With Facebook
Kevin Pierre Satterfield - Client Solutions Manager, Global Business Group, Facebook
(Providing strategic guidance across grocery, luxury, subscription, and home improvement verticals)
A Culture of Innovation: Enabling Successful Personalization
Carlos Almonte - Executive Director, Global Marketing, Techstars
(former Senior Partner, Publicis Sapient & Group Director R/GA)
Your Customer Is Not Demanding Personalization
Mitali Banerjee - Strategy Director, Wunderman Thompson
(2019 MM&M Women to Watch Under 40 Honoree)
Is Personalization Worth the Effort? Balancing teams & technologies for personalization vs. the potential ROI.
Adam Hirsch - Practice Leader, Digital Experience, W20
(former COO, Mashable & CDO, Edelman)
Personal Play -- Game Design For Audience Personalization & Self-Expression
Mike Edwards - Founder and Lead Technologist, rich|strange
(Serving companies including Twitter, Samsung, Gensler, AT&T, Sub Rosa & Potion)
Personalizing the Web for Ability
Ty Fujimura - CEO, Cantilever Web Design and Development
(2019 “Jersey’s Best” Honoree serving clients from SME’s to AMEX & Droga5)