In this seminar, attendees will learn …
Why it matters and how Pop Culture continues to grow
The incredible potential of the Geek Community
How to market at Comic-Con or the nation’s 2,000 comic shops
Brands that “get it” and are doing it right
About the speaker...
Retropreneur • Senior Strategist • Brand Builder • Marketing Innovator
Ed loves building brands and helping them find their true potential. With 20+ years total spanning the agency/consulting side, solid, classic CPG grounding and an entrepreneurial stint, Ed possesses a unique, proven blend of marketing, strategy, and business leadership skills. Throughout his career, Ed has always steered his activities to the “fun stuff” – including kids marketing and entertainment, in both the B2C and B2B arenas. Ed is founding partner of Bonfire Agency, the world’s first “geek focused” marketing agency.
As a self-styled “retropreneur”, Ed also brings back old toy and entertainment brands for today’s audiences. Most recently, Ed’s shepherded the rebirth of Captain Action, the original super-hero action figure in comics, collectibles and even a national toy line.
Three Ways to RSVP
REGISTER ONLINE (left side bar of this page)
Email us at info@njadclub.org
Call us at 201-998-5133
LOCATION: Comcast Spotlight
Broadacres Office Park
400 Broadacres Drive, 2nd FL
Bloomfield NJ 07003
TIME: 8:00am to 9:30am